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Try your glasses on with FittingBox solution

Virtual Try-On: New Eldorado for online eyewear

Far from being a simple trend, virtual-try-on (VTO) is rapidly developing in the e-commerce sector, where it has a significant role in...

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Social sharing can help to move shoppers move through the buyer journey.

How to win the trust of online eyewear shoppers?

Business success in the competitive online eyewear space depends on winning « the trust of buyers » by reassuring them at every stage of...

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How to organize your eyewear catalog

How to organize your eyewear catalog according to your customers'...

Eyewear buyers have diverse typologies:  fashion seekers, eyewear lovers, educated choosers , sports eyewear, eco-friendly, or even thrifty.

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Adapter le contenu de son site pour chaque profil d'acheteur

Find inspiration for your eyewear catalog: focus on influencers and...

The profiles of buyers are extremely diversified, and your offer of optic and solar frames must satisfy the expectations of each of them....

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Les porteurs de lunettes ont des attentes très diverses.

Optical e-retailer: stand out from your competitors! [part 2/2]

Nowadays, it’s no longer necessary to have an optical background to sell eyewear online. Competition between websites is fierce, so we have...

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each eyeglass wearer corresponds to a particular profile

Optical e-retailer: stand out from your competitors! [part 1/2]

So you’re thinking so selling eyewear online? You are not the only one! Make sure you follow our tips and advice to stand out from the...

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Example of a very good product image quality

Digital Eyewear Catalog: where to find high quality frames photos?

    "A picture is worth a 1000 words". Indeed, in e-commerce, pictures are everything! 

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